
Go-To-Market Playbooks
Go-To-Market Playbooks provide customized solutions that help to optimize and improve business outcomes. They ensure profitable growth and market share gains.
Our expertise in Go-To-Market Playbooks allows you to visualize and gain key business information to guide businesses to excel through customized tools.
In spite of an increasingly unpredictable and challenging environment, Spire believes that delivering a sustainable yet profitable business is available through go-to-market optimization.

The Reseller Playbook provides in-depth analysis on the reseller base. Using this knowledge, Spire formulates actionable strategies that help businesses grow in the long run.
The Reseller Playbook addresses areas that include:
- Smart deal management leads to higher win-rates
- Partner strategies that help achieve wider coverage in terms of market depth and width
- Effective lead management
- Execution of strategic account plans to grow share of wallet as well as gain intimacy and loyalty through strong engagement
The Last 3 Feet Playbook helps improve experiences in the retail domain. It allows for holistic approach at the retail front which in turn optimizes businesses.
The learning from this playbook helps formulate an action-oriented trade marketing strategy to ensure proper alignment between investments and initiatives. It also enhances brand presence by analysis of key shopping hubs, store landscape and customer footfall.
Our strategies ensure to establish best-in-class retail operations to optimize store footprint, elevate in-store experience to attract, engage, improve conversions as well as manage effective product launches.
Sales revenue is the backbone of an organization. This is where the Sales Team Playbook comes in. It is an efficient tool to shape an effective organization structure and to nurture a best-in-class sales team through holistic training sessions.
Our Playbook enhances not only productivity by leveraging smart metrics such as effective delegation and reduction of non-sales activities but also puts in place key performance indicators, sets realistic targets and develops competitive compensation plans to motivate the sales team.
Other Capabilities under Implementation Strategy

Cross Border Consulting
Spire’s cross-border consulting services facilitate business development strategies in foreign countries.

Geo-Marketing
Geo-marketing is the integration of geographic parameters into market research.