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Asia Business Development – Asia Business Consulting » Spire E-newsletter Q2 2014

SpirE-Journal 2014 Q2

Spire E-newsletter Q2 2014

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Spire E-Newsletter Q2 2014

Spire sponsors INBC Salmon Evening to explore business opportunities in aqua farming

6 May 2014

Indonesia is the world’s third largest aquaculture producer. What business prospects lie in Indonesia’s aqua farming industry? Spire Research and Consulting was honored to be a sponsor and speaker at the Indonesia Norway Business Council (INBC) Salmon Evening in Jakarta – an event aimed at exploring trends and potential business opportunities in Indonesia’s aqua farming industry.

At the event, Franklin Crum, Manager, Client Service of Spire Research and Consulting, spoke about aqua farming and the untapped opportunities in this industry. He remarked that Indonesia, being the third largest aquaculture producer worldwide (trailing closely behind China and India), saw an average annual increase of 30.9% in aquaculture production volume from 2009 to 2012.

Crum commented that opportunities in aqua farming are abundant. There is an increasing demand for high-value fish species such as snapper, grouper, pompano and barramundi as well as a rising supply of fingerlings (young fish) for distribution from research centers. He observed that most industry players were still using conventional methods for cultivation (breeding) and would benefit from partnering with more technically advanced peers, especially foreign players.

Crum shared that investors should further explore the areas of Ambon, Bali and Makassar as best possible locations for aqua farming production. These areas were supported by proper infrastructure, apt environmental conditions and good logistics facilities for trade.

Spire’s presentation deck on Aqua Farming business opportunities in Indonesia can be found here.

Integrating mobile technology and social media to reach out to tech-savvy tourists

6 May 2014

In spite of attracting 8.8 million international tourists in 2013, Indonesia has the lowest tourism rating in the region; 17th in Asia and 70th worldwide. As more hotels and resorts start to integrate social media and mobile technology into their operations, what untapped opportunities lie in Indonesia’s hospitality sector? Taking that as the keynote, the Bali Technology Conference, Indonesia 2014 brought together professionals from the hospitality industry to discuss technology trends and potential business opportunities.

Jeffrey Bahar, Deputy Chief Executive Officer of Spire Research and Consulting, was amongst the prestigious list of speakers at the Bali Technology Conference 2014 held in Bali, Indonesia. In his presentation, Bahar emphasized the vital importance of hotels integrating mobile technology and social media to reach out to tech-savvy tourists who are increasingly making decisions using online content.

He opined that the rise in domestic trips and increased spending were clear factors that indicated a stronger middle class. Although 2013 saw an increase in the number of hotels in the country, occupancy rates fell by an average of 50%.

2013 also saw a rise in hospitality-related e-commerce and online marketing activities. According to a study, 89% of hotels surveyed use social media to publicise events or promotions. Bahar remarked that even small, independent hotels could exploit such opportunities by cleverly choosing what advantages and brand values to communicate.

Bahar commented that the Indonesian hospitality sector needed to play a more active role online and focus on domestic guest interaction. Most hotels overlooked social media platforms due to complacency over high occupancy rates. It was crucial that hotels used tracking software to follow up on potential sales leads as well.

Spire’s presentation deck on Technology and social integration in Indonesia’s hospitality sector can be found here.

Spire the Official Research Partner of the BMW Malaysian Open for another year

14 April 2014

Spire Research and Consulting was appointed as the Official Research Partner of BMW Malaysian Open 2014 for the third consecutive year. Held from 14 to 20 April 2014 at the Royal Selangor Golf Club in Kuala Lumpur, this prestigious South East Asia prestigious tennis event enjoys global attention and sees some of the world’s best players in action, including Karolina Pliskova, Hsieh Su Wei and Venus Williams.

Spire Malaysia is proud to be a part of this world-class sporting event. As the Official Research Partner, Spire contributed its expertise in generating fact-based insights from the spectators at the event to aid the organizers in improving future events. It was yet another exciting experience for all in Spire Malaysia.

The importance of having a localized market strategy to penetrate the automotive market

2 April 2014

ASEAN is now poised to be a hotspot for global automotive manufacturing. The increasing number of Original Equipment Manufacturers (OEMs) operating in ASEAN has played a pivotal role in driving demand in the automotive industry. Against that backdrop, the South East Asia Automotive Summit 2014 gathered key industry stakeholders, such as global car OEMs, government bodies, associations, as well as manufacturing solutions providers and consultants, to discuss the market outlook and potential business opportunities.

Jeffrey Bahar, Deputy Chief Executive Officer of Spire Research and Consulting, was amongst the speakers at the 3rd Annual South-East Asia Automotive Summit held in Jakarta.

In his presentation, Bahar emphasized the importance of implementing a localized market strategy to penetrate the market. He identified key internal and external factors that would influence automotive localization in the ASEAN region.

He shared that there are abundant business opportunities in ASEAN; with Thailand leading as the most conducive market, followed by Indonesia, where there is particular demand for locally-produced low and middle-capacity cars. Furthermore, manufacturers should be on the alert for growing opportunities in Vietnam and the Philippines.

Spire’s presentation deck on Rethinking your localization strategy can be found here.

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