SpirE-Journal
Focused on the Asia-Pacific, the Spire E-Journal addresses current issues of strategic interest to professionals in sales, marketing and business development while providing the latest statistical indicators and commentary on business trends across the region.
Latest issue: SpirE-Journal 2017 Q2
Past year's editor's choice
Spire E-Newsletter Q2 2017
Pokémon Go – A game changer for marketers?
Halal cosmetics – The appeal of an ethical lifestyle
The race to invest in Vietnam – How FDI is changing Vietnam’s economy and society
Past year's editor's choice
ASEAN Economic Community 2015: A real opportunity that should not be over-hyped
The rise of agri-tourism in the Philippines
Ethnography – Using anthropology to help brands