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Lipstick sales: A good barometer for the Economy?


7 February 2012
Bernama Today

Consumers world-wide tend to react to economic crises by purchasing small-ticket “feel-good” items like lipstick. Spire discusses this trend in the context of world history and Malaysia’s experience since 2008.

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Spire Research and Consulting is the leading research consultancy in global emerging markets. Spire's competitive advantage lies in its ability to deliver actionable intelligence on the external business environment in support of its clients’ strategic decision-making in marketing and business development. Spire's clients include 50 Global Fortune 1000 companies and government agencies in 15 countries. For more information, please visit

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