Source : https://www.spireresearch.com/newsroom/events/spire-live-webinar-indonesias-generation-z-digital-lifestyle/

Spire LIVE Webinar: Indonesia’s Generation Z Digital Lifestyle


21 October 2020

Spire LIVE Webinar: Indonesia’s Generation Z Digital Lifestyle

Join Spire DCEO, Jeffrey Bahar, and Head of Ops, Ingrid Rix, on Wednesday 4 November @3pm WIB/4pm SST to find out more about digital trends of young Indonesian adults.

Indonesia’s Generation Z (Gen Z) makes up almost 30% of its population and spends an average of 8.5 hours daily on their phones. Popularly known as the “true digital natives”, Gen Z incorporates digital solutions in daily life. 60% of Gen Z uses private social messaging for customer service, while 78% prefers paying online for transportation.

Between 20 and 25 years old, Indonesia’s Gen Z is entering the workforce and is flushed with disposable income. The webinar will look at Gen Z’s digital behaviours, habits and preferences. Ingrid will share findings of Spire’s Technology Survey, while Jeffrey will talk about trends and opportunities presented by Indonesia’s young adults.

Register for the webinar TODAY!

For media enquiries, please contact:

Marie Teo
Manager, Group Corporate Communications
Spire Research and Consulting
Phone: (65) 6838 5355
E-mail: marie.teo@spireresearch.com


About Spire Research and Consulting

Spire Research and Consulting is the leading research consultancy in global emerging markets. Spire's competitive advantage lies in its ability to deliver actionable intelligence on the external business environment in support of its clients’ strategic decision-making in marketing and business development. Spire's clients include 50 Global Fortune 1000 companies and government agencies in 15 countries. For more information, please visit www.spireresearch.com.


For media enquiries, please contact:

Alyssa Tan
Manager, Group Corporate Communications
Spire Research and Consulting
Phone: (65) 6838 5355
E-mail: alyssa.tan@spireresearch.com

Nidhi Singh
Executive, Corporate Communications
Spire Research and Consulting
Phone: (91) 124 654 2062
E-mail: nidhi.singh@spireresearch.com