Source : https://www.spireresearch.com/newsroom/spirethoughts/painting-with-pollutants/

Painting with pollutants


Can you imagine using paint made from recycled air pollutants? A novel concept from India-based Anirudh Sharma’s Graviky Labs in 2013, Air Ink uses polluted air to create paint and ink. Their first line of products includes spray paints, oil-based paints and even pens where pigments were extracted from carbon soot taken from chimneys and exhaust pipes.

A recent partnership with Tiger Beer resulted in the product being tested by local artists in Hong Kong. These artists were invited to use the ink in Hong Kong’s Sheung Wan district to paint murals.

Considering the fact that Delhi is one of the world’s most polluted cities – rated as having the most polluted air in 2014 by the World Health Organization – this revolutionary concept could help find a silver lining amidst the smog.

Can air pollutants be recycled into raw materials for paint?


For media enquiries, please contact:

Nidhi Singh
Assistant Manager, Group Corporate Communications
Spire Research and Consulting
Phone: (91) 124 646 5499
E-mail: nidhi.singh@spireresearch.com


About Spire Research and Consulting

Spire Research and Consulting is the leading research consultancy in global emerging markets. Spire's competitive advantage lies in its ability to deliver actionable intelligence on the external business environment in support of its clients’ strategic decision-making in marketing and business development. Spire's clients include 50 Global Fortune 1000 companies and government agencies in 15 countries. For more information, please visit www.spireresearch.com.


For media enquiries, please contact:

Alyssa Tan
Manager, Group Corporate Communications
Spire Research and Consulting
Phone: (65) 6838 5355
E-mail: alyssa.tan@spireresearch.com

Nidhi Singh
Executive, Corporate Communications
Spire Research and Consulting
Phone: (91) 124 654 2062
E-mail: nidhi.singh@spireresearch.com