Government

Spire has a substantial track record in working with public sector agencies in both developed and emerging countries, to facilitate government strategies for export promotion, foreign direct investment attraction and overseas aid disbursement.

Our work in the public sector space has addressed subjects ranging from country economic outlook and tax regulations to inward investment attraction, tourism development and export promotion programs in very specific products and services.

Issues & Opportunities

Processed Foods – Market Environment Research and Strategy Consulting for a Japanese Prefecture Government Promoting Exports into Singapore

The government of a Japanese prefecture sought to increase processed food exports to Singapore and Southeast Asia.

The objective of the study was to formulate strategies for promoting the prefecture’s food exports to Singapore and, by extension, Southeast Asia. Spire was tasked to identify the top three processed food categories where their efforts should be focused.

The objectives of the study were to

Analyze the current supply chain
Benchmark against industry role models
Recommend a plan for improving efficiency

Foreign Direct Investment – Inward Investment Strategy Formulation and Lead Generation in Asia

An agency of the UK government sought to attract companies in Australia, China, Malaysia, Singapore and other Asian countries to invest in its locality as a European market development hub.

The objective of the engagement was to develop a comprehensive business plan to attract all kinds of Foreign Direct Investment (FDI) into the client’s locality, including sales offices, distribution operations, customer support, manufacturing and R&D activities.

The objectives of the study were to

Analyze the current supply chain
Benchmark against industry role models
Recommend a plan for improving efficiency

Food Exports – Food Export Promotion Strategy in Southeast Asia

The government of a Japanese prefecture sought to aggressively increase its processed food exports to Singapore and Southeast Asia.

The objectives of the study were to:

  • Formulate strategies for promoting the prefecture’s food exports to Singapore and, by extension, Southeast Asia
  • Identify key food categories where their efforts should be focused

The objectives of the study were to

Analyze the current supply chain
Benchmark against industry role models
Recommend a plan for improving efficiency

Education – Market Environment Research on the Australian Education Market in Singapore

A government-related organization involved in the promotion of Australian education in Singapore was seeking customer usage insights to help Australian educational institutes position themselves better.

The objectives of the study were to:

  • Understand the perception of Australian education in the higher education and vocational education training sector
  • Gauge the market share that Australian education possess in Singapore and assess competitors’ strengths and weaknesses in terms of customers’ perceptions and promotional activities
  • Understand the factors that impact the decision making process of choosing international and transnational education
  • Provide strategic recommendations to position and promote Australian education (both international and transnational) in the higher education and vocational education training sector

The objectives of the study were to

Analyze the current supply chain
Benchmark against industry role models
Recommend a plan for improving efficiency

Business Opportunities in Strategic Sectors – Sector Trend Analysis in Emerging Asian Countries for Business Opportunity Realization

An European government agency facilitating the internationalization of its economy sought to promote the relevance of emerging Asian countries to local companies by providing information on future trends and opportunities in the region; be it from an export, investment or sourcing perspective.

The objective of the study was to:

  • Provide a future perspective on sectors with the greatest business potential within Asia, while taking into consideration the strengths of the sectors in the client’s locality
  • Identify opportunities and formulate strategic recommendations for the internationalisation of domestic firms in Asia

The objectives of the study were to

Analyze the current supply chain
Benchmark against industry role models
Recommend a plan for improving efficiency

Benchmarking Private Sector Best Practices – Regional Management Best Practices of MNCs in Asia-Pacific

A public sector agency in Asia sought to gain insights on how multi-national companies (MNCs) in the region structured their regional management functions. The research would be provided to its domestic companies to help them operate more efficiently and effectively in the Asia-Pacific.

The objectives of the study were to understand the regional organization structure, management and control practices prevalent among leading international firms operating in the region, as well as to glean insights on these companies’ business strategies and the companies’ views on Asia’s potential.

The objectives of the study were to

Analyze the current supply chain
Benchmark against industry role models
Recommend a plan for improving efficiency

Outboard motor – Market entry study in Thailand, Indonesia, Philippines and Vietnam

A Japan-based Global Fortune 500 manufacturer sought to launch a new outboard motor engine product to replace crude multi-purpose engines adapted for use in unorganized fishing and passenger transport boats.

The objectives of the study was to develop market sizing, forecast, end-user purchasing evaluation, channel structure and competitor analysis (including products and pricing) for outboard motors.

The objectives of the study were to

Analyze the current supply chain
Benchmark against industry role models
Recommend a plan for improving efficiency

Automotive parts logistics – Market entry study for ASEAN distribution centre

A leading global motorcycle manufacturer in Japan sought to grow its aftermarket parts business in ASEAN by establishing a distribution centre within the region.

The objectives of the study were to:

  • Assess the feasibility of developing the ASEAN market for specific aftermarket parts, accessories and lubricant oil
  • Recommend the most suitable location for their ASEAN region distribution centre

The objectives of the study were to

Analyze the current supply chain
Benchmark against industry role models
Recommend a plan for improving efficiency

Car audio – Customer satisfaction study for standard car audio in Malaysia and Indonesia

A leading Japanese car audio manufacturer operating in Thailand sought to understand the satisfaction level of Malaysian and Indonesian car owners with their standard car audio products as well as consumer plans on car audio purchasing.

The objectives of the study were to understand customer satisfaction levels on standard car audio and obtain inputs from motorists regarding the ideal specifications of car audio.

The objectives of the study were to

Analyze the current supply chain
Benchmark against industry role models
Recommend a plan for improving efficiency

Automotive price tracking – Passenger car tire price tracking study in Singapore and Korea

A leading global manufacturer and distributor of rubber products saw a decline in sales of its passenger car tires in Singapore and Korea. An internal discussion led to the conclusion that pricing was the root of the problem – competitors were simply more aggressive in their pricing strategies.

To increase its market share, the client sought to benchmark the prices of its competitors’ products that were targeted at various customer segments in Singapore and Korea.

The objectives of the study were to understand how the competitors positioned their products in the relevant markets and devise a counter-strategy.

The objectives of the study were to

Analyze the current supply chain
Benchmark against industry role models
Recommend a plan for improving efficiency

Automotive – Mystery shopping study to evaluate service quality of sales force

An American multinational automaker in Vietnam, which owned one of the largest investment capital projects in the country, viewed customer service quality as a key performance metric. The client considered its dealers’ sale force as a key success factor in affecting this metric, and had been training Sale Consultants (SCs) at its dealers for years. As such, the client wanted to study the customer service quality and sales service quality of the dealers.

The objectives of the study were to:

  • Maintain customer service quality at high standards
  • Gain an understanding of customers’ assessment of the service quality and offer recommendations for improvement

The objectives of the study were to

Analyze the current supply chain
Benchmark against industry role models
Recommend a plan for improving efficiency

Automotive parts logistics – Automotive supply chain management improvement consulting in Indonesia

A leading global motorcycle manufacturer in Japan intended to give a face-lift to its Indonesian arm’s supply chain management, so as to lower costs and increase customer satisfaction as well as scalability.

The objectives of the study were to:

  • Analyze the current supply chain
  • Benchmark against industry role models
  • Recommend a plan for improving efficiency

The objectives of the study were to

Analyze the current supply chain
Benchmark against industry role models
Recommend a plan for improving efficiency