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Spire showcases findings of DiverseCity KLIAF 2017 Impact report

28 April 2018
The Star Online – Malaysia

+ Official coverage on Malaysia’s Star Online website

Spire showcases findings of DiverseCity KLIAF 2017 Impact report

Spire Research and Consulting was invited to present DiverseCity KL International Arts Festival’s (KLIAF) 2017 impact report at the ‘Meet The Beneficiaries’ event organized by Yayasan myNADI with Prime Minister Dato’ Sri Haji Mohammad Najib bin Abdul Razak as the guest of honor.

Yap Far Loon, Business Development Director and lead consultant at Spire Research and Consulting, presented an impact report on KLIAF 2017. The report assessed the impact on audiences, including special needs children in Kuala Lumpur (KL). The Spire study provided independent validation of the economic and social impact generated by the KLIAF. The Spire report also outlined capacity-building recommendations for the development of the KLIAF ecosystem.

Yap expressed his gratitude during the ‘Meet The Beneficiaries’ event to both Nottingham University and Datin Sunita Rajkumar, the festival director of KLIAF, who handed a copy of KLIAF’s Post Event report to the Malaysian Prime Minister.

The KLIAF festival, launched in 2015, is evolving to be a major annual International celebration featuring top artists and art works across several genres.

The much awaited KLIAF 2018 will feature more than 50 events, including dance, music, visual arts, literature and theatre-related events at over 12 venues around the city.


For media enquiries, please contact:

Nidhi Singh
Manager, Group Corporate Communications
Spire Research and Consulting
Phone: (91) 124 646 5499
E-mail: nidhi.singh@spireresearch.com

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