Spire's six most recent events.

The Changing Appetites of Southeast Asia
Technology and Affluence fuels Food and Beverage Sector in SEA
Private Security Industry: Opportunities for Digital Transformation
Spire weighs in on Researching the Philippines Market
Role of ICT in Indonesia’s Maritime & Logistics Services
Private Security Industry advances into the future
Private Security Industry advances into the future

The Conference Board’s Global Marketing and Communications Conference

Mr Leon Perera, Spire’s Chief Executive Officer, shared thoughts on successful strategies to crack the China market, based on past research experience and practice. The address gives an overview of the population, cultural and political landscapes, as well as the uniqueness in China consumers’ demand and consumption gaps so as to understand the various marketing opportunities and go-to-market challenges in China.

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