SPIRE SIGN IN Register

Events

Spire's six most recent events.

Spire Client Entertainment Night July 2019
Spire talks about ASEAN B2B marketing best practices in Tokyo
Thumbnail_Spire talks about risks facing business in ASEAN
Spire talks about political risks facing business in ASEAN
Spire talks about key trends in Asia’s Franchise Industry
Spire talks about key trends in Asia’s Franchise Industry
Spire talks about emerging Tech Retail trends in ASEAN
Spire talks about emerging Tech Retail trends in ASEAN
Spire Client Entertainment Night March 2019
Spire Client Entertainment Night March 2019

Spire and YBC host breakfast seminar on effective channel and sales force management in Asia

16 December 2016

Spire and YBC host breakfast seminar on effective channel and sales force management in Asia

On 16 December 2016, Spire and Yamada Business Consulting (YBC) jointly held a seminar on Go-To-Market strategies for effective channel management. Leon Perera, Chief Executive Officer of Spire Research and Consulting and Rajiv Seth, Senior Director (Go-To-Market Practice) at Spire, addressed the session.

Rajiv shared his experience of executing disciplined channel and sales force management strategies to improve results. Seminar attendees asked questions and shared their own views on issues like designing incentive structures for channels, when to switch channel partners and how to demarcate sales territories among partners.

YBC and Spire offer Go-to-Market Optimization consulting across the Asia-Pacific. .


Nidhi Singh
Assistant Manager, Group Corporate Communications
Spire Research and Consulting
Phone: (91) 124 646 5499
E-mail: nidhi.singh@spireresearch.com

Back to Top

Back to Home
BTBTBTBTBTBT