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Events

Spire's six most recent events.

Spire talks about ICT strategies at ICT market Movement 2019 in Yogyakarta
Spire talks about ICT strategies at ICT market Movement 2019 in Yogyak...
Spire Client Entertainment Night December 2019
Spire speaks on ICT sector at the GATES Vietnam ICT Channel Summit in Da Nang
Spire speaks on ICT sector at the GATES Vietnam ICT Channel Summit in ...
Spire talks about effective branding at the Indonesia Digital Marketin...
Spire runs CSR activity with SCS beneficiaries at SuperPark Singapore
Spire runs CSR activity with SCS beneficiaries at SuperPark Singapore
Spire offers insights on India’s fast-growing Automotive Aftermarket

Spire and YBC host breakfast seminar on effective channel and sales force management in Asia

16 December 2016

Spire and YBC host breakfast seminar on effective channel and sales force management in Asia

On 16 December 2016, Spire and Yamada Business Consulting (YBC) jointly held a seminar on Go-To-Market strategies for effective channel management. Leon Perera, Chief Executive Officer of Spire Research and Consulting and Rajiv Seth, Senior Director (Go-To-Market Practice) at Spire, addressed the session.

Rajiv shared his experience of executing disciplined channel and sales force management strategies to improve results. Seminar attendees asked questions and shared their own views on issues like designing incentive structures for channels, when to switch channel partners and how to demarcate sales territories among partners.

YBC and Spire offer Go-to-Market Optimization consulting across the Asia-Pacific. .


Nidhi Singh
Assistant Manager, Group Corporate Communications
Spire Research and Consulting
Phone: (91) 124 646 5499
E-mail: nidhi.singh@spireresearch.com

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