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Events

Spire's six most recent events.

Hanoi 2020 Conference: Vietnam is a safe and attractive destination fo...
GATES SUMMIT 2020 explored how ICT channels can transform to stay rele...
SPIRE Deputy CEO & Head of Operations at GATES VIRTUAL CHANNEL SU...
Spire speaks about post-Covid consumer technology trends in Southeast ...
LIVE WEBINAR – Wed June 10, 2020 at 2.30pm SST
Spire speaks on outlook for Southeast Asia post Covid-19

Spire and YBC host breakfast seminar on effective channel and sales force management in Asia

16 December 2016

Spire and YBC host breakfast seminar on effective channel and sales force management in Asia

On 16 December 2016, Spire and Yamada Business Consulting (YBC) jointly held a seminar on Go-To-Market strategies for effective channel management. Leon Perera, Chief Executive Officer of Spire Research and Consulting and Rajiv Seth, Senior Director (Go-To-Market Practice) at Spire, addressed the session.

Rajiv shared his experience of executing disciplined channel and sales force management strategies to improve results. Seminar attendees asked questions and shared their own views on issues like designing incentive structures for channels, when to switch channel partners and how to demarcate sales territories among partners.

YBC and Spire offer Go-to-Market Optimization consulting across the Asia-Pacific. .


Nidhi Singh
Assistant Manager, Group Corporate Communications
Spire Research and Consulting
Phone: (91) 124 646 5499
E-mail: nidhi.singh@spireresearch.com

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