Spire’s expertise in the consumer products industry

Spire’s work in the consumer products space has addressed subjects ranging from understanding customer usage and attitude and mapping the customer purchase process, to introducing new channels and selling strategies.

We are well-versed in products ranging from consumer durables to disposables. Examples of product categories we have studied include kitchen appliances, crystal jewellery, sanitary ware products, paper for home use, water filters and re-chargeable batteries.


For more information on our research and consulting services in other industries, please contact our country offices or drop us an email at info@spireresearch.com

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