Analog Switch-off boosts Digitisation in Indonesia

digitisation in Indonesia
digitisation in Indonesia

It was reported that of the estimated 91.5% of Indonesians who watches television, 70% of them still use analogue television. In 2020, the Indonesian government made a rousing call to private television broadcasters to convert to digital television.

In a bid to catch up with its regional peers in this area of technology, Indonesia will enforce the Analog Switch-Off (ASO) by 2022. This digital transformation would allow broadcasters to provide more channels, in addition to improved quality of sound and images.

Indonesia’s television broadcasters have been losing audiences to the Internet as well. The Internet penetration there stood at 68% in 2019 and is expected to reach over 89% by 2025.

How can Indonesian television broadcasters stay relevant as viewers shift to digital platforms?

For media enquiries, please contact:

Marie Teo
Manager, Group Marketing Communications
Spire Research and Consulting
Phone: (65) 6838 5355
E-mail: [email protected]