18 March 2009, Singapore
Spire-LogicMills Seminar: Cultural Theory for Business Partner Selection

Spire Research and Consulting and the LogicMills School of Thinking are collaborating to develop a new tool that leverages the anthropological paradigm of Cultural Theory to assist firms not only in the process of selecting the right partner but in taking the right steps to bridge cultural differences when negotiating and maintaining business partnerships…

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27 August 2008, Vietnam
Vietnam Logistics Summit

Rising commodity prices are lifting Vietnam’s booming commodities exports and, together with a post-WTO surge in manufacturing FDI, helping turn the country into a global export powerhouse. Mr Jeffrey Bahar, Spire's Managing Director for Southeast Asia, gave an overview on the region’s economic progress and highlighted some of the specific trends and challenges facing the Vietnam logistics and supply sector…

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25 March 2008, Singapore
Supply Chain and Logistics SEA

In a talk to regional Supply Chain Managers, Spire Research and Consulting shares its perspective on the macro-environmental issues facing Asia's Logistics and Transportation sector in 2008 and beyond...

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10 - 13 January 2008, Singapore
Silver Industry Conference & Exhibition (SICEX) 2008

Mr Leon Perera, Spire's Group Managing Director, discussed some of the successful strategies to market to the fast-growing ageing population in Asia. The address gives an overview of the demographic time-bomb, survey results with internationally-operational companies on their strategies, the older consumers' unique demand and consumption patterns, as well as marketing techniques such as hiring seniors to sell to seniors…

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May 2007, Australia
Korea-Australia E-Commerce Partnership

Spire Research and Consulting is proud to be providing market intelligence and consulting services to Korea Post and Australia Post to support the successful launch of their internet shopping mall. Australia Post, Korea Post and Austrade invited Spire Korea’s Managing Director, Dr Justin Lee, to the official launch of Ozmall, with special guest Dr Hun Gil Sun, Chairman of Kovix, Korea Post’s catalogue and internet sales division, in Sydney on 27 April and in Melbourne on 1 May.

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24 - 26 August 2005, Singapore
International Quality and Productivity Centre: Insight Asia 2005

Non-traditional research tools add value when used prior to traditional consumer research programs - Mr. Leon Perera presented non-traditional research tools such as professional interviewing, experts in-depth interviews and secondary data analysis which could be adopted in consumer insights programs to gain competitive advantages.

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5-16 June 2005, Hong Kong
The Conference Board's Global Marketing and Communications Conference

Mr Leon Perera, Spire's Group Managing Director, shared thoughts on successful strategies to crack the China market, based on past research experience and practice. The address gives an overview of the population, cultural and political landscapes, as well as the uniqueness in China consumers' demand and consumption gaps so as to understand the various marketing opportunities and go-to-market challenges in China.

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13 - 14 August 2002, Hong Kong
Spire Research official research partner
Computer Associates' Hong Kong Expo Tradeshow