Senior
Management Team
Darwin P. Singson , U.S.
Profile:
Darwin is Spire's North American Director based in Silicon
Valley, with primary responsibility for Marketing and Business
Development. He brings to Spire decades of sales and client
service experience in the research and consulting field on
three continents.
Experience:
Darwin has lived and worked, in Asia, Europe and North America,
with a track record of doing business in more than 26 countries.
Since 1989, he has been providing consulting services, including
domestic and international marketing strategy, intelligence/research,
consulting, analyst relations, sales and partner development.
He has worked with many organizations and consultancies, including
Gartner Consulting/Dataquest, AC Nielsen, and various telecoms
related vendors. He has held senior positions with systems integrators
and consultancies in the United States.
Darwin has been involved in many projects in the Asia-Pacific
region. He was recruited to develop an IT and Internet practice
for AC Nielsen's Asia-Pacific custom research department. He
was relocated to Asia by Gartner to help in the development of
its Asia-Pacific consulting department.
Darwin advised numerous multinational IT companies on issues
such as new product entry, strategic marketing, P&L evaluations,
pricing channel options, market forecasts, competitive environments,
product localization, technology usage, end-user perceptions
and the impact of legislation on technologies.
He successfully organized the partnerships and contracts that
facilitated the company's expansion into over 17 Asian countries.
Darwin represents the Spire Research and Consulting group in
the United States, where he handles sales to US-based clients
and runs marketing and business development initiatives for the
Group.
Qualifications:
Darwin holds a degree in Business Administration,
with a focus on marketing and advertising, from California State
University, Hayward.
He received a certificate of achievement for his role in the
Asian International Marketing Program (AIM), conducting product
feasibility and positioning strategies for major companies in
Bangalore, Mumbai and Guangzhou.
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